Speaker 1: Hello there, my name is Richard McMunn, and in this video, I am going to teach you how to make a brilliant LinkedIn profile. Now, it's really important that you have a positive and impactful LinkedIn profile, because not only will it enable you to get more connections, but it will empower you to get hired time and time again. So, if you want to know how to quickly make a brilliant LinkedIn profile, stay tuned, because I am here to help you. So, to help you create that fantastic LinkedIn profile, I will teach you the following four things in this presentation. Number one, I will give you five fantastic tips for creating a powerful and impactful LinkedIn profile. Number two, I will then tell you the eight best words to use on your LinkedIn profile to improve credibility. So, let's get started. Number three, I will give you some brilliant example LinkedIn headlines and profile summaries you can use that will get you more job offers, connections, and leads. And then finally, number four, I will tell you where you can instantly download these slides, plus my 60 ready-made LinkedIn profile templates. And just very quickly, if you are new to my YouTube channel, make sure you hit that subscribe button. Thousands of you, and I mean thousands of you, are getting hired and improving your career opportunities by being subscribed to this channel. I can only help you if you are subscribed. Please hit that like button. Please give the video a like right now, because that motivates me to create more content for you. And it tells me you find these videos useful. Thank you very much indeed. Now, to begin with, why is it important to have a great LinkedIn profile? Well, there are two reasons. Reason number one, having a brilliant LinkedIn profile will definitely help you get hired more often, because hiring managers and employers will look at your LinkedIn profile during the application process. So, it's really important nowadays to have a professional and positive LinkedIn profile. And the second reason why you should have a great LinkedIn profile is because it will help you get hired more often. And the second reason why you should have a great LinkedIn profile is because you will struggle to get connections if your LinkedIn profile is weak. Now, people are more likely to connect with you on LinkedIn if your profile looks professional and you are active on the platform. So, let me now give you those five powerful tips for creating a brilliant LinkedIn profile. LinkedIn profile tip number one is to make sure you have a clear head and shoulders photo with a white background. Now, I see people time and time again on LinkedIn without a photograph. Now, I have on my LinkedIn profile approximately 70,000 followers. And people are always following me and those that try to connect with me, a lot of them don't have a photo. I will not connect with someone if they don't have a photo. So, make sure you have a clear head and shoulders photo with a white background. So, make sure you have a clear head and shoulders photo with a white background, preferably. So, you can see there that my LinkedIn profile photograph has a white background. It looks really professional. I also recommend you wear a smart outfit, smile and look straight ahead. I say look straight ahead because this shows confidence. That photograph of me looks very confident. That's the image I want to portray. Now, where do you get the background of your photograph created white? Well, you can do it via two options. You can do it via two options. You can do it via two options. You can do it via two websites. The first one is called remove.bg. So, you simply upload your photograph on that website, remove.bg, and they give you one free credit, which means that they will remove the background, make the background on your photograph transparent or white on one image for free. Okay. So, you upload your image there, the one that you want to use on your LinkedIn profile, and they will remove the background for you. Or conversely, just go to the website, canva.com. Sign up for a free personal account and you can do it on there too. So, I believe it looks far better if your photo profile picture has a transparent background. LinkedIn profile tip number two is to make sure you upload a clean and simple looking LinkedIn banner. So, there's my banner right across the top of my LinkedIn profile. It's very simple. It is easy to read and it tells everyone exactly what I do. So, on the banner, you can include your name and the area of specialism. So, let's assume I was a project manager. I would have a banner something like that. Richard McMunn, project manager. Or if I was a content marketing specialist, I would put Richard McMunn, content marketing specialist and include my contact details on the right hand side. But where do you get, where do you get banners like this for, your LinkedIn profile? Free banners. Well, you can get free LinkedIn banners at the website, canva.com. You can also edit them and add your name and your area of specialism on that direct platform. LinkedIn profile tip number three. So, we've already covered the importance of having a professional looking photograph and also a banner, a simple looking banner. Let's move on to the next part of our LinkedIn profile. This is tip three to make sure that you create a short but impactful headline. So, the headline tells people your title and what you do. Okay. This will be the first thing people will read after your name. And there's mine, founder and CEO at PassMyInterview.com, job interview coach, online marketing expert. It's very simple. It tells everyone exactly what I do. So, let me give you some brilliant example LinkedIn headlines that you can use. So, first of all, I will give you 10 LinkedIn example headlines for experienced people. And I will then give you a further 10 for inexperienced employees. Look at these and see how effective they are. Don't forget, very soon I will tell you where you can download these slides, plus my 60 headlines and LinkedIn profile summaries. So, these are the 10 experienced LinkedIn headlines. The first one is, results-driven sales leader, transforming revenue growth strategies. Another one, seasoned project manager, delivering excellence in complex initiatives. Senior software engineer, innovating code to shape digital futures. Experienced marketing professional, driving brand success and market expansion. Accomplished healthcare administrator, enhancing patient care and operations. So, those are the first five for experienced employees. And you can see how these headlines, these LinkedIn headlines are simple, professional, but attention-grabbing. Here's another set of five for you experienced candidates. Veteran financial analyst, maximizing return on investment with data-driven insights. Human resources director, building high-performance teams and cultures. Experienced supply chain manager, optimizing logistics for business. So, these are the first five for experienced employees. And you can see how these next five headlines and these this board words maximizing returns for efficiency. Senior UX designer and manager, crafting exceptional user experiences for brands and legal counsel. External marketing in navigating complex regulatory landscapes. And also, that's where companies click for new Butterworth aperitif playlist to promote fun and happy marketing, future прод peligros, interactive marketing businesses and sports advertising, store positive customer experience. And those are some examples, 10 examples of LinkedIn headlines for experienced people. And you can use any combination of words from those examples. Let me now give you 10 great Lincoln example headlines, this time for inexperienced candidates. And over the course, until the second presentation, I'm looking forward to hearing what you're going to consume this afternoon. For the next episode, we'll list the best blogging industries, where you can see some of the $30,000 latest content sales you created in 2018. First time sincethought, let's get maybe 15kd 진짜 creating your experience of marketing and those people who are new to the work environment. Here we go. Aspiring marketing professional, eager to learn and contribute. Recent graduate, seeking entry-level opportunities in finance. Passionate designer, ready to create and innovate. I love that. Motivated recent grad, open to exploring opportunities in tech and new talent in human resources, dedicated to developing skills. That's the first five of our 10. Let's take a look at another five for inexperienced candidates. Emerging sales enthusiast, driven to excel in customer relations. That's very positive. Entry-level accountant, committed to building a strong foundation. Young professional in environmental science, seeking internships. Future educator, committed to shaping young minds. And aspiring data analyst, ready to develop and innovate. Crunch numbers and solve problems. So these are all brilliant example LinkedIn headlines that you can use. Don't forget soon, I will tell you where you can download them. Let's move on to LinkedIn profile tip number four. And that is to make sure you write a LinkedIn summary that is between 200 and 400 words. So what is a LinkedIn summary? Well, your LinkedIn summary is the section of your LinkedIn profile. Where you describe yourself. And in your LinkedIn summary, it is important to sell yourself. Don't hold back. You should show off your skills and achievements. So there's an example of my LinkedIn profile right now. So let me give you a couple of examples of LinkedIn summaries. This first one is for experienced people. And again, the second is for inexperienced ones. Here we go. LinkedIn profile summary for experienced candidates. Now, I have highlighted the yellow parts that you can simply change to suit your industry skills and knowledge. Here we go. As a, and then insert your most recent job title at, insert the company name, I have had the privilege of, and then you include your key responsibilities or achievements in your current or recent role. My ability to complete projects quickly, overcome difficult challenges and contribute to my employment. And then I have highlighted the yellow parts that you can simply make a conflict, clear and clear of, and then all of the things like thinking, model isn't necessary. The key basics, analytics and productivity. So I need real-time we have a guidance on the business, our products, our processes, whatист are the things that data we need to maintain. But beyond those details, you also need the knowledge and knowledge to adjust your site to a mass product or product that's good for you. So, typical enabling success is said and so is sure to be. Think about your business and you risk interview service, learning skills, focus, acting consistently seek opportunities to elevate both myself and my team to new heights. I am deeply passionate about, and then mention your industry or field, and I'm dedicated to staying at the forefront of emerging trends and technologies. I am eager to bring my experience and expertise to a forward-thinking organization that values diversity, opportunity and progression. Let's connect to explore potential opportunities, share insights or collaborate on projects. I look forward to engaging with like-minded professionals and contributing to the continued growth and success of our industry. So that is a really good, positive and impactful LinkedIn profile summary for experienced candidates. Let's now take a look at one for inexperienced candidates. Here we go. As a recent graduate, with a insert your qualification from insert your school, college or university, I am eager to embark on a journey of growth and development in the, and then insert your industry or field. While my professional experience may be limited, my enthusiasm, adaptability and passion for, mention your area of interest or industry, are boundless. During my academic journey, I honed my skills in, and then mention your relevant skills or coursework. Gaining a strong foundation in, and then include your area of expertise. I am excited to apply this knowledge to real world challenges and continue my learning journey as I contribute to a dynamic team. I possess a growth mindset and thrive in collaborative environments, valuing the opportunity to learn from experienced professionals. My ability to quickly absorb new information, coupled with my dedication to achieving, excellence, makes me an ideal candidate for entry-level roles in, and then mention your desired field. I am committed to continuous improvement and actively seek out opportunities to expand my skillset and industry knowledge. I am excited to bring fresh perspectives and innovative thinking to, and then mention your industry or field, and contribute to the success of forward-thinking organizations. Let's connect to explore potential opportunities, share insights, or collaborate on projects. I am eager to connect with mentors, peers, and professionals who share my passion for, mention your area of interest, and are willing to guide me on my journey as I embark on my career path. So that's another really good example LinkedIn profile summary, but this time it's for inexperienced candidates. Now, in a second, I'm going to move on to the next set of LinkedIn, profile tips. So don't go anywhere. But if you want to download my 60 ready-made LinkedIn headlines and profile summaries, you can click that link in the top right-hand corner of the video. They are brilliant for all job roles. So let's have a look at LinkedIn profile tip number five, and this is in relation to skills. Now, I recommend once you've created, uploaded your LinkedIn profile photo, your banner, your headline, your profile summary, then look at the skills section. So I recommend you add skills to your LinkedIn profile to add more credibility. So you can add lots of different skills, but you click that button there on your LinkedIn profile to add your skills. It will then give you the opportunity to input your skills, only input skills that you actually have. But let me help you because these are the top 10 in-demand skills right now. Skill number one, communication. Skill number two, customer service. Skill number three, leadership. Number four is sales. Number five, project management. Number six, research skills. Number seven, management skills. Number eight, analytical skills. Number nine is marketing. And number 10 is teamwork and collaboration skills. So you can pause the video if you want to and write down those top 10 in-demand skills. Those are the ones that I would include on my profile on LinkedIn. Now, moving on from LinkedIn profile tip number five, the second part of this tip is I recommend that you make sure you demonstrate those skills to show employers and hiring managers you already made for their company. How do you do that? Well, on that same section where you have added your skills, click that button. It's called demonstrate your skills. So anybody can say that they're good at sales or good at leadership or good at project management, but you need to demonstrate those skills to all employees. So I recommend that you demonstrate those skills to all employees. So when you click that button that I've just showed you, that demonstrate skills one, it will take you through to something that looks like this. And it says demonstrate transferable skills. So you can choose your skills to demonstrate. So you can click sales, for example. So you choose the skills that you want to demonstrate and it gives you another page. Then what you would do is you would answer that question. And the question there is, why do you think you would succeed in sales? And you can include your answer in that section to demonstrate you have the relevant skills. Now, let me give you based on skills and also certification and courses you have completed. Let me give you a LinkedIn profile booster. This is a brilliant tip for really boosting credibility and authority and helping you to get hired at the first attempt. So I recommend you consider adding courses or certification to your LinkedIn profile in order to boost authority and credibility. How do you do that? Well, if you look at your LinkedIn profile, when you scroll down, there is a button that appears on the homepage that says add profile section. So if you click that button, add profile section, you can add another section to your profile and it will give you some options. So I recommend you click the recommended section. If you click that section there, it will give you another page. You can have a look there. It says add a featured profile, add licenses. Add certifications, add projects that you have completed, add recommendations where people recommend you and add courses. So this is a brilliant way to boost your LinkedIn profile credibility. So what you could do, especially if you have limited experience, is to go to the website Udemy.com and complete some of their courses and then add them to your LinkedIn profile under that section, add courses. So if you head over to Udemy.com, U-D-E-M-Y.com, then you can enroll on specific training courses. So here on this page, I've searched on the bar for sales training and it gives me lots of really good courses with high reviews. So these are obviously really good courses. That one there that I have highlighted, the one in red, takes two and a half hours to complete. It's got 23,000 really good reviews and that teaches you sales training, practical sales techniques. You could complete that course and then add it to your LinkedIn profile. You can see that you have certification courses in your area of specialism. These type of things will definitely help you get hired. You can access lots of different courses at Udemy.com, project management, customer service, administrative techniques, lots of different things. Check it out. Okay. Now, before I again show you where you can download these ready-made 60 LinkedIn profile templates, let me give you the eight best words to use on your LinkedIn profile to improve credibility. Here's the first one. Customer-centric. So if you include that word on your profile summary, being customer-centric means you put customers first and you always provide outstanding service. The second best word for LinkedIn is team player. This means you do not work in isolation. Instead, you collaborate with other people to get the job done quickly and to a high standard. The third brilliant word for LinkedIn is problem solver. This means you take ownership of difficult challenges and problems. The fourth great word to use on your LinkedIn profile is adaptable. So this means you are not rigid in your work or job description, but instead you will be flexible to assist your employer and you will also embrace change with a positive mindset. You will be open to trying new company initiatives. The fifth brilliant word for LinkedIn is resilient. This means you remain calm in the face of adversity and recover quickly from difficulties. This means you are not alone. You are not alone. You are not difficult situations. Another great word for LinkedIn is results-driven. I love this. This means your work is focused on achieving great things for your employer. The seventh of our eight words is cost-conscious. This is brilliant. So if you are cost-conscious, it means you are frugal with supplies and resources, and you always seek ways to help your employer save money, streamline systems and processes to improve or increase company profits. And the final word is value-focused. This is a great one. So if you are a value-focused employee, it means your work is focused on giving your employer a great return on their investment. And their investment is your salary every month. So you want to add value to their company. Okay. I hope you've enjoyed this tutorial. By the way, you can connect with me on LinkedIn. I've put my LinkedIn link in the description below the video if you want to check out my profile. But first of all, go through to my website right now. PassMyInterview.com. And you can download instantly these slides with all the tips and all the profile summaries and those headlines, those brilliant headlines, plus 60, a further 60 LinkedIn example headlines and profile summaries. You can download them straight away. They come in an editable document, which means you can take them, tweak them to suit your own needs, and then simply copy and paste into your LinkedIn profile. Check out that link. Don't forget to hit the subscribe button. Literally thousands of you. Getting the jobs of your dreams. I can only help you if you are subscribed. Don't forget to hit the like button. It's a small ask, but I really do appreciate your support if you like this video. And as I said, connect with me on LinkedIn. My LinkedIn link is in the description below the video. Thank you for watching. And I wish you all the best in your career. Have a great day.