Maximize Your YouTube Success: Expert Tips from TubeBuddy's Creator Office Hours
Learn how to launch a YouTube channel, create consistent content, attract new viewers, and improve video quality with expert advice from TubeBuddy's Creator Office Hours.
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Ex-YouTube Employee Reveals How To Grow Your YouTube Channel
Added on 09/26/2024
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Speaker 1: What's up, guys? Welcome to Creator Office Hours by TubeBuddy, where I answer your questions about how to make it as a creator as somebody who has worked at YouTube and Instagram for the past eight years. So let's dive into the first question. I'll keep these as concise as possible so you get as much value as possible. All right, first question. What's the best way to launch a YouTube channel, especially with no external traffic? Make sure you follow the five video rule, which is a rule that I actually talked about in my interview with MatPat, who has started multiple YouTube channels with millions of subscribers each.

Speaker 2: So when you're starting a channel, the biggest mistake everyone makes is they launch the channel with nothing on it or just one video. Don't do that. Come on. Come on, guys. Think about it this way, right? Watch time matters. And so if you're telling people, go watch this thing, and there's nothing for them to watch or there's nothing for them to latch onto, you're telling YouTube, this is a channel that isn't going to retain people very long. And so when we launch a channel, we launch it with five videos. So that way, people go on a significant watch time journey in that first week period. So that way, it tells YouTube, wow, this is a great channel that's going to get people to watch and they're going to be really engaged.

Speaker 1: And it shows your audience that you're committed to it, too. So don't launch with one video like most YouTubers do. Instead, launch with five videos. And on top of that, I'd say make sure those five videos are slightly different styles and formats while still keeping it related to your niche so you can experiment with what resonates most and double down on that for your next five videos and so forth. Next question, how do I make videos consistently if I have a job and family? This is something I thought about a lot while I was making content during my off time while working on Instagram and YouTube. And the biggest advice I could give is batch production, scheduled release. If you're working a job, if you're going to spend time with family, you want to make sure you're not context switching too much between that and being creative and getting in flow state. Because if you don't, you're just going to be waking up, thinking about video ideas, they're not going to be that good. Instead, I recommend taking time to batch your production. Spend time once a week really thinking about different ideas, scripting them out and try and do three or four in one sitting. And then if you can, film them or schedule another time so you could take care of the production of it. And that way you batch it all together and then schedule the release. So let's say once a week, you batch the production, which I would do on Sunday nights when I was working my day job, so it wasn't on their time. And then I would schedule the release during the week in the mornings before my job started. So I think about it like that, batch, production, scheduled, release. Next question, how do you draw in new viewers? Search is going to be your best friend, especially when you're trying to get initial traffic. And a great way to get content that feeds into search traffic is to use Google Trends and use it in a way that most people don't. So go to trends.google.com, filter by YouTube search instead of web search, type in the words related to your niche and see which one is highest and start making content around that first. And to make it even easier, TubeBuddy has a great tool which you could just plug in that shows your search volume, the competition for that search term and the overall score for any search term right when you put it into YouTube, which can be super helpful in helping decide what to make content about to build your initial audience. Next question, how do I tell better stories? All right, follow this four-step process to tell better stories. Intro, problem, solution, outro. And this is actually a process that Nas Daily uses obsessively to grow to 30 million followers across social media. The intro is the hook and then comes a problem, solution and outro,

Speaker 3: which could sound like this. Did you know that the United Arab Emirates is one of the driest countries in the world? How do they drink? That's a problem. But you never thought about this problem ever in your life, but now you're interested in the solution to that problem. Then you walk them through the solution, one, two, three, four, five, and then there's always an outro. There's always a call to action, which is, yeah, this is really not about the Emirates or the drinking or the water, whatever. This is about water conservation all around the world and including you. So you gotta make it a little bit personal

Speaker 1: and in that outro, it's key that you bring it back to the viewer. So if you tell a story about water conservation in the Emirates, for example, then you should think about how to conserve water in your own life, so the viewer ties it back to their day-to-day. Next question. How can I improve my iPhone's camera quality without buying the newest iPhone? All right, go to settings, camera, and increase the resolution to 4K because the default is usually much lower than that. And then when filming, try to use the back of the phone camera, which is much better than the front. And a bonus tip if you're posting on Instagram, hit the three lines button, go to settings, account, data usage, and turn on high quality uploads, which is most usually toggled off. That's all the questions for this edition of Creator Office Hours by TubeBuddy. Make sure to comment below your questions. I'll go through them all and answer the best ones in next month's edition. See you guys then.

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