[00:00:00] Speaker 1: Here's how you can automate your ad creative pipeline and turn one product photo into 100 static ads. And in this video, we're going to show you exactly how to build it and also give you the template. Let's begin. When it comes to running successful ad campaigns, you need to create, iterate, and test as fast as possible. With AI, you can produce dozens of variations quickly and cheaply. So instead of just testing a couple of ideas, you're testing many different angles, hooks, formats, copy, all at once. This allows you to iterate a lot faster and give you a much higher chance of finding winning creatives that convert and make you money. The tool we're using is Flows and the flow you're going to learn how to build will allow you to constantly refresh your ads and avoid ad fatigue so performance doesn't drop as you scale. And before I show you the flow that we've built, let me quickly show you how you or your team can create a custom ad creative pipeline right now. So as mentioned, we're going to be using Flows inside Eleven Creative. So we simply click Flows and here we want to go ahead and click on New Flow. We're now taken into Flows where we can automate any creative pipeline that we can think of. And so let's say I was making an ad for a mug, right? I've got mug ad, I'm simply going to rename it and I'm going to drag and drop in the image of the mug. And it's simply a photo, it's not a product shot. And so what I'm going to do is drag from this connector and then we're going to choose Edit Image Node. And here we're going to go ahead and select the AI model that we want to use. And so I'm going to select Nano Banana 2. And then I simply want to describe what I need. And so the prompt I'm going to use is turn this mug into a professional product shot with no background. And now I simply click Run. And as you can see, we've now got a professional looking product shot of the 11 Labs mug. But now we need the location for our ad. Where do we want to put this mug? Well here, just above, I'm going to right click and I'm going to add a new Image Generation Node. And this time I'm going to describe the location. And so now we've got our professional product shot and we've got the location. What we're going to do now is create a new Edit Image Node, except this time we're going to connect both assets up. So I've got my mug and the location. And now for the prompt, we can type out something like replace the cup in at image 2, which is the location, with the mug from at image 1. So we're simply describing the edits we would like to make. And here we can click Run. And as you can see, now we've got our mug placed in the location that we generated. And here we could then go and add another Image Node. And this time for the prompt, we could do add the copy in big on the right, 40% off like a static ad. I simply want to change the model to Nano Banana 2 again because it's a better model when it comes to adding in text with AI. And then here I simply click Run. And as you can see, we've got this very simple static ad. And obviously there's a lot that could be improved, but we've created this in less than a couple of minutes. And so once you had actually found the perfect assets that you like, let's say that now I want static ads for the same mug, but we want to put it in different locations because I want to A-B test what location converts better when it comes to running this ad. Well here it's very simple. I can duplicate the location node that we've generated and then I'm going to duplicate the rest of the flow. And all I'm going to do is delete the connector from this location to the new nodes that we've created and then connect up the new one. And this time I could put close up of a developer's desk. And then here instead of having to click Run on every single node, I can simply click on the arrow and do Run from here. And now it's going to generate all of the assets after that node. And as you can see, now we've got a second variation of this static ad with the mug placed in a new location with the same copy. And what's great is I could go ahead and actually just click Replace on this button right here to replace the photo or the product and then rerun the entire flow and get these ads within seconds. But what does this look like at scale when you take a little bit more time to make the creative? This right here is a flow that allows you to take one product image and turn it into 100 static ads. And if you want to have a look for yourselves, you can click the first link in the description and it will take you straight to the template. Here, if we zoom in, as you can see, we've got one simple product shot of a minimal matcha bottle. And again, you can go and replace this with any product that you like. After that, we've gone into two different ad directions. One where we're placing the bottle in different locations similar to what we saw earlier. And then another one, which was a very simple product shot overlaid on top of a minimal single color background with some nice copy. And so here, as you can see, we're creating a very simple ad with specific colors and a specific copy. And this is a very nice static ad that we could go and run. But then we need to have this in multiple different formats to run as banner ads, as header ads, as in-page ads. And then what we've done is we've created a new node where we ask NanoBanana2 to reformat the ad into a specific aspect ratio. So here, for example, we're reformatting it into a banner ad. And NanoBanana2 knows where to put the product and also keep the copy to make it look and feel like a nice design. We've also redone it for in-page ads, for square ads, for vertical ads for social media, and also column ads for on blog posts. And then we've done this for multiple different colors. So here we can go and A-B test what colors work better and also what placements work better. And so now we've got 50 different ads that we can go and run with different colors and different formats. And so this is a very simple use case, but let's say I came out with a new match product. I could go and click replace and then do run from here and then it would rerun and give me 15 new ads with the exact same format, the exact same copy, but with my new product. And now if we look at the top up here, what we've done is we first generated different locations for our matcha bottle and then different assets and different layouts of the actual matcha bottle itself. And then we're adding different copy in different languages. So for an example here at the bottom, as you can see, we've got our ads in English in different locations with different layouts. And if I go all the way to the right, as you can see, we've got holding the bottle, we've got pouring the matcha into a cup and then like this nice aesthetic with a little bit of matcha powder. And so these are different types of ads that we could run, but these are all in English. What we've also done is created nodes where we prompt NanoBanana2 to translate it. So now we've got the exact same ad, except in French. And so here we're now automating the ad creation process to target a brand new demographic in a brand new language. And once again, we've done this and we've now generated another 50 ads. And so now you can go and test all of these and A-B test them. And it might be that, you know, when you're running the ad in English that this one with the pouring matcha works a lot better, but maybe the ad works better in France with this layout right here. And so this really allows you to A-B test at scale. And let's say once you've gone through and you've tested a bunch of them, you found a few winning ads. And imagine this was a winning ad right here. Now we wanted to either create variations of it or we actually wanted to change the discount to increase our margins. And we go from 40% off to 30% off. Well, what we can do to A-B test different discounts, again, simply drag a node, click edit image. And here I'm going to simply prompt the changes that we want to make. And before I do, I want to switch to NanoBanana2. And so now I can simply prompt replace 40% with 30% and then we simply click run. And then I could actually go and duplicate this. And this time we could actually say do 20%. And so I'm A-B testing what discounts convert better. And now as you can see, we've got these two different discounts for us to A-B test. And the beauty of it is that every single time I go and replace this product, let's say we happen to come out with a pink matcha or an ube drink, right? And we've got a new product. When I click run from here, every single one of the variations that I've created will be regenerated with the new product, including these new discounts. And so you can continuously build on top of your flows to increase the creative pipeline that you are producing. And just for fun, let's take this one step further. Let's say we want to turn this into a slow moving ad. Well, what we could do is actually drag the node, go to video generation this time. And here we simply want to prompt the movement that we want to see. And so we could simply prompt camera slow zooms out, right? Then we click run. And now as you can see, we've got a little bit of movement to our ad. And albeit we might want to regenerate because it disappears on the end, but it's a lot more engaging. And then we could actually go and duplicate this. And we could connect our previous ad and automate the movement of all of our ads in a click. And again, once we run from the beginning and we change the product, we'll get a bunch of video ads automatically generated for us following the same flow. And so that is how to automate your ad creation process and turn one product photo into 100 ads. And if you want to try the template, you can click the first link in the description down below. And if you have any questions, let us know in the comments. And if you want to see more videos like this, please hit that like button and don't forget to subscribe. Thanks for watching.
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