Why Market Alignment Matters More Than Doing It All (Full Transcript)

[00:00:00] Speaker 1: And people again, kind of to that overestimating themselves point, you know, people think, well, yeah, I can, I can answer all these questions. I can get this done, but it's, it's a lot. It's a lot of questions. It's a lot of pressure. It's a, it's a lot of things, you know, a lot of moving pieces. And really at some point you actually want to not answer all the questions, but you, but you have to, at least at this beginning point. And theoretically, you should find the market that you're, that you're going to serve. You should be able to, to make these things, you know, align like that's, you should be excited. People should be excited about your services that that's where you're going to be successful.