ZRA Unveils Ask ZRA, AI Assist, and Role Play Tools (Full Transcript)

[00:00:00] Speaker 1: Here's a quick preview of some things that we're actually bringing to market very soon. With all this data that we have in the system and that is connecting what has happened in the past, what we're working on currently and where we're going in the future, we have an ability that we're calling ask ZRA. It turns our conversational data into instant answers. There's no more waiting on BI. It's just really asking questions like which competitors are showing up in the enterprise deals this month, and you get sourced insight on the spot. I do want to say this is much more than search. It's really operational clarity and it's an ability for ZRA to flag pipeline risks early, and then through what we call connected action, it takes that next step for you. It's drafting follow-ups, it's creating CRM tasks and turning insight directly into action. No toggling, there's no delays. It's just clarity. And direct execution. The other thing that's really important to talk through is where that execution is happening on the frontline. And we have AI sales assist, which puts a real-time coach in every conversation. It surfaces battle cards and discovery prompts and objection handling the moment they're needed in that conversation, turning every call into a smarter, faster win. For RevOps, it's real-time guidance that accelerates deals and powers continuous optimization, and it's a game changer. The other thing that's really important is how we ensure sellers are fully aligned before that live call. And we have AI sales role play as a tool. Think of it as like a flight simulator for your go-to-market and the strategy that you're looking to deploy. Reps can do practice with AI avatars that mirror real buyer personas and objections, letting them fail safely, iterate fast, and build winning muscle memory. For enablement leaders, it also turns training from hopeful to measurable. Using automated scoring and leaderboards to prove readiness and drive consistent execution right away.