Samsung First Look 2026 Highlights: TVs, Trifold, More (Full Transcript)

A quick roundup of Samsung’s standout CES 2026 reveals, from the Freestyle Plus projector to Music Studio speakers, Trifold phone, and new OLED TVs.
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[00:00:00] Speaker 1: We are here at Samsung's First Look 2026 event where we're seeing a ton of the company's new TVs, soundbars, speakers, projectors, and so much more. Probably my favorite product in this entire room is the new Samsung the Freestyle Plus projector. Now we've enjoyed the Freestyle for a long time and this is shaping up to be a big upgrade because it's got features that let you project to pretty much any surface without any hassle. So there's a new 3D Auto Keystone feature where if you project onto a corner it'll adjust for a natural viewing angle. Joining that is real-time focus. The image will focus a lot quicker than it did on the previous model. Again, we saw this in action. Perhaps the coolest thing that this new projector does is the ability to use AI to automatically resize based on the surface. So we went back and forth projecting on these two different projection screens and almost instantaneously it gave us an appropriately sized image. Another new product I am pretty intrigued by is the new Music Studio series of speakers. These seem to really deliver on the performance in a way that the Music Frame did not. You've got the Music Studio 5 which is kind of your more compact model, the Music Studio 7 which is kind of a bigger more premium model. They both have this really nice kind of bespoke design. The Studio 5 is especially attractive. We saw it in some great colors in our very limited ears-on time. It sounds great. The coolest thing is that, like most Samsung audio products, it works in the Q-Symphony ecosystems. These things will not be cheap. The Studio 7 alone is going to cost you $500 for a single unit, but they do seem to be delivering on the performance and features front. Of all the devices here, few drew a bigger crowd than the new Samsung Galaxy Trifold. It is Samsung's newest foldable phone and as the name suggests it folds out three ways. This is by far the biggest tablet screen that a foldable phone from Samsung has ever offered. It looks like a natural evolution of the Z Fold series. Like we experienced with the Z Fold 7, it is impressively thin and light for something that essentially folds out into a tablet. We're still waiting on pricing considering that the Z Fold 7 is about $2,000. We do not expect this thing to be cheap.

[00:02:10] Speaker 2: Of the TVs I've seen at CES, none have left me more curious than Samsung's new OLED S95H, an 83-inch OLED that Samsung was showing a static image from its art store on. OLED TVs should burn in, this should not be possible. Then the rest of the TVs at Samsung's, a micro RGB screen at 130 inches. Then Samsung's got its newest glare-free OLED TV which is better at killing reflection than its anti-reflection TVs. Lastly, the frame's got a new mounting process which gives you easier access to your ports.

[00:02:45] Speaker 1: And there you have it, those were some of our favorite products from Samsung First Look 2026 here at CES 2026. We'll be bringing you all the latest tech, so stay tuned to CNN Underscored for more.

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Summary
At Samsung’s First Look 2026 (CES 2026), presenters highlight standout new products across projection, audio, phones, and TVs. The Samsung Freestyle Plus projector adds 3D Auto Keystone for corner projections, faster real-time focus, and AI-driven automatic image resizing to fit different surfaces quickly. Samsung also previews Music Studio speakers (Studio 5 and Studio 7) with upgraded performance, a bespoke design, and Q-Symphony compatibility, though pricing is premium (Studio 7 at $500 per unit). A major crowd draw is the Samsung Galaxy Trifold, a thin and light tri-fold phone that opens into Samsung’s largest foldable tablet-like screen yet, expected to be expensive. On the TV side, Samsung shows the 83-inch OLED S95H with an art-store static image raising burn-in curiosity, a massive 130-inch Micro RGB display, an improved glare-free OLED with stronger reflection control, and a Frame TV with a new mount design for easier port access.
Title
Samsung First Look 2026: Freestyle Plus, Trifold, and New OLED TVs
Keywords
Samsung First Look 2026 Remove
CES 2026 Remove
Freestyle Plus Remove
projector Remove
3D Auto Keystone Remove
real-time focus Remove
AI auto resize Remove
Music Studio 5 Remove
Music Studio 7 Remove
Q-Symphony Remove
Galaxy Trifold Remove
foldable phone Remove
OLED S95H Remove
burn-in Remove
glare-free OLED Remove
Micro RGB 130-inch Remove
Frame TV mounting Remove
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Sentiments
Positive: The speakers express excitement and curiosity about Samsung’s new lineup, praising upgrades like AI resizing and faster focus on the Freestyle Plus, improved audio performance in Music Studio speakers, and the impressive thin, light design of the Galaxy Trifold, while noting premium pricing and uncertainty about costs.
Quizzes
Question 1:
Which new feature helps the Freestyle Plus projector correct images when projecting onto a corner?
HDR Tone Mapping
3D Auto Keystone
Dolby Vision IQ
Ultra Short Throw Mode
Correct Answer:
3D Auto Keystone

Question 2:
What ecosystem feature do the Music Studio speakers support for syncing with other Samsung audio devices?
AirPlay Max
Q-Symphony
Alexa Cast
Chromecast Ultra
Correct Answer:
Q-Symphony

Question 3:
What is notable about the Samsung Galaxy Trifold compared with prior Samsung foldables?
It folds out three ways into Samsung’s largest foldable screen yet
It is Samsung’s first phone without a camera
It only folds once like a clamshell
It uses an e-ink display
Correct Answer:
It folds out three ways into Samsung’s largest foldable screen yet

Question 4:
Which Samsung TV model mentioned is an 83-inch OLED that raised burn-in curiosity due to a static art image?
QN90H
S95H
The Frame Pro
Micro RGB 130
Correct Answer:
S95H

Question 5:
What improvement was mentioned for Samsung’s Frame TV?
Built-in subwoofer
New mounting process for easier port access
Solar-only power
Motorized rotating wall mount
Correct Answer:
New mounting process for easier port access

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