Speaker 1: All right, ladies and gents, I am about to do a client project. This is something I've been doing for a really long time. Honestly, what's probably arguably made the most money in my business, and that is taking a podcast episode, which this is all in the same package. So the podcast episode, plus a teaser for the podcast, you know, a little vertical piece of the podcast that the client can then use to put on Instagram, etc, etc. You guys know how it works. I'm going to be using Premiere Pro. I'm going to show you exactly how I do this, just to make the video kind of look good. And if you've ever seen one of the videos I made, this is how I make them. So that's who this is for. By the way, I don't think I need to actually record my screen. So let's do that. Record entire screen. Record. I don't know if I have this set up right now, even so that you'll be able to hear the audio coming from the computer, but I don't think you're necessarily going to need to for any reason as we get into this. So let's go to the computer. The first thing I'm going to do is I'm going to open up Premiere, because why wouldn't I? And then if you care about this, I have an external SSD hard drive plugged into the computer that stores all the files. If you need to know more about that, I guess ask me, because I don't plan on making a video about that. I'm assuming you already have all your storage figured out. But what I'm going to do when I do these teasers for podcasts is that anymore I generally make a new project every single time. And this is episode 136 of the podcast. And I'm just going to call it 136 teaser in all caps like that. I'm going to make sure that I have it going where I want to go. So it should be under podcast 136, and I'll just leave it there for now. I don't do any of this importing stuff because that's fairly new to me. I go back to the old school way. I open up Premiere, and then I go find the files that I need. And I just pull them in that way. Where the heck am I going here? Podcast here. So I'm going to pull in his audio and his video, which is this guy right here. Let me talk real quick about how we record these podcast episodes. We record this podcast together. We do it remotely. So what we used to do for a long time is we used to use Zoom and mute the Zoom. And the Zoom was really just for us to be able to see each other. And then we use Zencaster, which if you've never heard of before, is kind of a similar thing. You get put into a room together, and it just records higher quality audio files while you guys are talking to each other. So it's made for podcasting. Now Zencaster offers these different video features just as well, where you can actually record video, which we don't do. What we do is we record the audio and show video during the recording. And the reason we do that is because when you're doing the recording video, there's more that can go wrong. And I like to have it so that I make sure I get the solid quality audio files. And then we can still see each other, so we can read off of each other's body language and whatnot. And then what I'll have the client do at the moment is just record vertically on their phone, like have it set up at a decent angle somewhere. They'll send me that afterwards. And then I'm getting a high quality video file and a high quality audio file to bring us to where we are right now, which is why... So this audio file right here is coming from Zencaster. I get that from Zencaster after we're done recording the episode. And then this video file is coming straight off of an iPhone, and I couldn't even tell you what iPhone. So I'm going to change the sequence settings to match this. That should have audio with it. Okay, so we're going to pull that onto the timeline. And then I'm going to go to my sequence settings real quick. I've said this in other videos before. I'm pretty sure, but I don't like 4K, especially not for social media. So I'm just going to dumb this down real quick to 1080 by 1920. And that's going to make this look all kind of funny for a second. We're going to click on the video, scale to frame size, and now it's going to be back to where we want it. And since it's shot in 4K and you're doing 1080, you can actually zoom into up to 200%. So what I'll do is I will zoom this in a bit and just kind of reframe it. Something that's really important in videography in general is called filling the frame. And so I just like doing this to make sure that he's centered and that there's a reasonable amount of headroom there. Like this is way too much space above his head. This is obviously like cutting off his head. So you usually want it somewhere around there. And then you can learn more about composition, you know, on your YouTube videos and stuff. But I want it to be right about there throughout the whole thing. So now I got to go through and I have to find the clip here that I actually want to clip out because this is, of course, the entire podcast. Oh, wait, before I do that, I have to pull the good audio file in. I'm going to highlight both of these audio files and I'm going to click synchronize. I'm going to have audio selected here, which means that Premiere is going to read the waveforms and it's going to find patterns and whatnot and recognize where these audios look like they're the same thing. And it's going to synchronize them for me, which is awesome. And this works pretty well most of the time. All right, so now that that's synced, what I'm going to do is I'm just going to delete the audio that came with the video, move this one up without moving it because it's synchronized right now and cut off what I call the tails. So there's nothing there. And then if I grab my little razor tool, cut this off, select V, just cut that off. All right, now we're good. I'm going to check it real quick. When you're inside the house, I ring the doorbell. Okay, so the audio is synced. So that looks great. So now I have to find the clip that I want. I tend to go kind of towards the end of podcast episodes when I'm looking for clips because I want the viewer to see the teaser on social media and then go and listen to the episode. There's this kind of thing that happens inside of my brain, and I assume it happens in other people's brain, where you'll see the promo for a movie or something. And then when you see the same thing in the movie, it just triggers familiarity. You're like, oh my gosh, I saw that in the preview. That's why I like it being towards the end because then people have to actually kind of get towards the end to see the part that brought them to the video in the first place. Hopefully that makes sense. I don't know. Okay, so I kind of like this spot right here. I like this as a starting point because he's talking with a lot of conviction right here, and he's talking about the viewer too. He's saying, you're, and you're, and you're, and that's a good place to start in videos. Your results, your vision, that's going to do a decent job, at least, of pulling people in. So I'm going to try to find a good endpoint for this now. The way that I do this is that I hit spacebar to play. And if you don't know this already, you can actually hit L to double the speed of the playback. So I'm going to watch it at 2x speed, 4x, 8x, all that you can do, but it's not useful at that point. Your results and your vision should always be under construction. Okay, and right there, it seems like a good place to end. He's talking about a homeless guy on the street. We'll see. Like I said, I don't even know if you guys have the audio with the screen recording, to be frank. So I don't want to get too deep into this. So I'm going to cut everything aside. So now I've got, you can see this minute and 10 second long clip. That's going to be too long. You definitely want to keep all of these under a minute, especially if you're planning on posting them like everywhere. If you're planning on posting them to YouTube, Instagram, TikTok, threads, I don't know, whatever the heck is out there nowadays. So now I do a very fast paced edit. So I'm going to go through here and I'm going to really cut this down, cut out anything that isn't necessary. When you're a beginner doing video, it's so hard to cut things out for some reason. You're just like, oh, I think that part's important. Or people like think they're getting gypped if they're only getting a 10 second video instead of a 40 second video or something like that. But it's not true. Like cut out everything that does not need to be in the video. And like I said, I'm also very fast paced. So I like like this dead space right here. It's going to be gone, gone. This whole word is probably going to be gone, gone, gone, gone. All the way through. And a real quick tip on this too. If I open up my keyboard shortcuts, however the heck I do that, I've got Q set to ripple trim, W set to add edit to all tracks, and E, I'm really talking in the microphone there, sorry about that, set to extend selected edit to playhead. That's kind of a lot of words, but basically what that'll let me do is that if my playhead's right here and I want to add a cut right there to both tracks, I press W. And then if my playhead's right here, I can actually cut and delete that by just pressing Q. So I'll go all the way through and do that. And then the E is like, if I wanted to cut out this word, I can make the two edits using W twice, select this. E will actually just delete it and pull the dead space back to it or whatever you want to call it. But basically I'll go through here. I want to cut there. W, Q, W, Q, W, Q. You get the idea. Now I'm not sure if I want this word or not. Always, not a, be under construction. Always, not a date. It doesn't really need to be there so I can highlight it and press E. So I'm just going to go and do that all the way through. Okay, so just cutting out the dead space alone there actually brought it all the way down to 49 seconds. But now I'm going to do a second pass through it just to see if there's any like words, phrases, anything that don't really need to be in there. I worked with this guy one time that he sold his company for a few million dollars. I think it was like 5 million bucks. And okay, so something like that. He sold his company for a few million dollars. I think it was like 5 million bucks. That's what I consider repeating yourself and it's something that you need to cut out. So he sold his company for a few million dollars. That gets the point across. We don't need to know the 5 million bucks part. So I'm going to cut it out completely. All right, so there we go. I'm going to add a little bit more of a cushion to the end of this. Works for me. I'm going to save my project while I'm at it. And this is where we get into the captioning part. So if you're using Premiere, this is where Premiere is just wonderful nowadays. And I know DaVinci has their own thing too. I haven't had the chance to try it yet. We're going to come over to this little guy up here and we're going to go to captions and graphics. And what I'm going to do is I'm going to create captions from transcript. I'm going to want subtitle default there. My captioning preferences, this is kind of important. This is where my style really comes into this a lot is that I bring this down to 18, the maximum length in characters. That was just a lot of trial and error. I tried like 25, I tried 10, I tried everything. Just kind of landed on 18 is what I like. And then both of these, I bring all the way down as low as they can possibly go. And what I'm trying to accomplish here and then single lines is that I like fast moving captions. I want them to keep moving because it keeps re-engaging your brain when you watch the video. Anything with captions that have like two, three lines on it and they're barely ever changing. It's like when you see someone post on Facebook with like no text breaks, you're like, I'm not reading all that. And I want your eyes to not have to move very far to see all of them. And I want them to be just super digestible. So that's why I do that that way. And then transcription preferences, I never changed this. I mean, the language is English. Don't have to separate speakers because there's only one speaker. I'm doing the audio on the track, blah, blah, blah. So this is going to now transcribe and create captions for me. And yes, you're going to have to go in and tweak these captions. I'm sorry, but every captioning program I've ever used, it's been that way. So the first thing I'm going to do is that I'm going to press shift Z, which is not the default keyboard shortcut, but I've set it up so that that will give me like a full view of everything. Let me actually look at it real quick for you. So shift Z, zoom to sequence. That's what you want it set to if you want to be able to do that. And then I'm going to highlight all of these orange caption tracks. And we're going to focus over in this section for a second. So I use Babus New Bold, particularly for this client. I do a 110 size font, anchor it to the center. I'll bring this down to at least 250, sometimes even more, just kind of depending on what the framing looks like. So I'll try 300 here. I think that looks pretty good. I do make everything italicized by clicking this faux italic button here, which I've never noticed that that's what it's called. And that's basically the look for my captions. Now you can start adding colors if you want to and doing all sorts of stuff like that. I try to keep all of this streamlined so that I just keep doing the same thing every time. So that's about what the styling is going to look like for the captions. And now I'm just going to watch it through and correct any mistakes. Okay, so now something like this, where it says one-on-one, I'm fine with it, to be honest, but I also just, you know, I might take this and I might change it to like one-on-one this way. Okay, and then there we go. There is an error that they once imagined, not once imagined. This should really technically be worked. I do like my grammar, so. Okay, so that all looks pretty good. There were actually no like major problems that time around. The other thing I might do sometimes, which I'll do it here for the sake, is that I'll go all the way to the very beginning and I'll hit the right arrow key that'll take me over one frame. And then I will grab my razor tool, blade tool, whatever it's called in Premiere. I will cut that frame. That'll create a new caption right at the very beginning. That's the same thing. And I'll make this a little title. So let's just call it your results and vision. Okay, and I will make this yellow or something to make it stand out a little bit more. And the reason that I do that is because on some of the platforms, it'll basically give you an auto thumbnail for the video. That's just the first frame of the video. So this will be short enough that no one will really catch it in the video, but it'll make this frame right here, the thumbnail for the video. So if you wanna put a title on there that grabs the attention of the viewer, that's a good way to do it. Your results and your vision should always be under construction. So I like that the way it is. Now you can do all sorts of other stuff. You can add a little transition at the beginning to try to catch people's attention. You do wanna focus on those first, like four to seven seconds, I'll say, to make sure that the people watch the rest of the video after it goes through. But otherwise, to me, it's really just about making sure that whatever's being said in the video, the actual content of the video is valuable and they will perform just fine. And I don't do any fancy stuff on the end either. I don't do this a lot. I mean, I will if I'm asked to, but I don't really care for it. This is about where I leave it. And then I go into, I save it. I go into my export. I export these the same way I export most stuff. Match source, adaptive high bit rate. The only thing to pay attention to there is to make sure that your source, if you want the final video to be in 1080 by 1920, make sure that your sequence is actually in 1080 by 1920 because you're gonna match the source. Okay, I'm just gonna name this one 136 teaser. I'm gonna make sure it's going where I actually want it to go. And I'm gonna export it. I'm gonna upload it. I'm gonna send it over to the client. And that's all that we've got. As always, leave your comments and the questions. Leave your questions in the comments rather. And subscribe to the channel, like, do all that type of stuff. I'm not here to take up more of your time with any of that though. Go make some videos.