Enhancing Patient Trust and Security in Healthcare Portals with PreciseID (Full Transcript)

Speaker 1: Healthcare organizations are migrating personal health information to online portals, making patient information more accessible than ever before. Healthcare portals are improving patient engagement and offering greater efficiency, however, they also carry security and privacy risks. To comply with HIPAA and protect patients, healthcare organizations must tighten security policies, but the result is often complicated steps that burden the patient experience. Personal health information is more attractive and lucrative to criminals, making it critical for healthcare organizations to protect patient identities. Patients want to be reassured that their health information won't wind up in the wrong hands, vulnerable to medical identity theft. And healthcare organizations want to secure patient data to avoid negative headlines, which jeopardize their reputation, patient relationships, and finances. Wouldn't it be great to be able to protect identities, automate portal registration, and meet regulatory standards without slowing down your patients? Experian Health's PreciseID with Digital Risk Score helps healthcare organizations build trust and protect the patient experience by authenticating users and verifying their devices from a single platform. Here's how it works. A patient requests access to a portal and their personal identity elements are authenticated using out-of-wallet questions. The patient's unique device is identified against billions of others. Using strategy-driven risk models and customizable scores and thresholds, the access request is reviewed. Finally, patient data is linked and requests from the same user and device are identified. The result? A confident healthcare organization with a multi-layered portal identity verification strategy and an easy and secure patient experience, no matter what device they're on. PreciseID with Digital Risk Score protects medical identities, streamlines the patient experience, and builds a bond of mutual trust throughout the patient journey.