Experience a Live Hoppin Event: A Comprehensive Walkthrough of TNW 2020
Join Dave from Hoppin as he guides you through the features and attendee experience of a live Hoppin event, showcasing TNW 2020's virtual conference.
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Live Hopin Event Walkthrough
Added on 10/02/2024
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Speaker 1: This is Dave with Hoppin. I'm going to show you an example of a live Hoppin event. We're looking at TNW 2020. It's the next web's annual conference with thousands of people. This event is live. I've already got my ticket and I'm going to enter this event as an attendee. So by watching this video at the end of it, you should have a good idea of what it looks like, feels like for an attendee to experience your event hosted on Hoppin. Ready to jump in? Let's do it. So what we're looking at right now is the registration page that comes with all Hoppin events. It's included when you sign up for Hoppin and it's pretty standard. It has your custom description, your sponsors that you can tier, gold, silver, and bronze. You have your schedule here with add to calendar links. You can see who's speaking. You can also jump down to your speakers and booths all within your event. So this is an action-packed event, multi-day, long schedule. It's a three-day event. So ready to jump in? Let's do it. So with Hoppin, the best way to think about it is a virtual venue. It's kind of like entering a custom convention center that the organizer, the Next Web, has done a phenomenal job of customizing so that it's on brand and feels and looks just like their venue that they've built for this conference. So you can see there the coloring, the GIF and the hero image, the organizer background chat color. They've customized the areas of this event. They call the stage impact plus stages A through D. So there's multi-stages. Let's just jump over and look at these stages. They've added the background on the stage area. They've even customized the font in this event. So you can see these stages are all live now. We can jump and watch them. Let's take a look at it. And again, getting people out of the roads

Speaker 2: to look at components or explain things is a little bit more complicated.

Speaker 1: So they're having a conversation here. It looks like a panel of four folks chatting on this stage. Let's jump out. And notice that each stage has its own chat for a conversation to partake and be interactive with attendees and speakers here. And then you can toggle back and forth between the event chat and the stage chat. And that's the same case with every area in Hoppin. Whether you're in an expo booth, networking, a session, you can always toggle back and forth and see kind of the main conversation happening. There's also the schedule that's always accessible at the top of your screen, where you can see the other live segments happening. So let's jump into Black in Tech.

Speaker 3: And address the fact that these two things are alive and well in our industry. And that's really

Speaker 1: why now. So this is another stage that's happening simultaneously as the other stages. And I also want to point out that you can have polls at your Hoppin event. So they've asked some interesting questions here. This is a great opportunity to collect live data from your users, from your audience. So let's answer one. And then you can see the results live as soon as you click in. Also notice the people tab. This is kind of the live registry of participants in this event. So it's a long list. You can search by your connections, by speakers. It registers the headline underneath names. So if you search for someone and you click into their profile, for example, I'll jump into this one. Startup Analyst. I can start a video call with Anna and invite. And by clicking this button, it creates a room for Anna and I to have a one-on-one conversation here in this event. Video conversation. And I can also just send direct messages by typing down here. So let's back out and go back to the reception. The reception page. This shows your attendees what's happening now. Easy one-click access to jump to what's live. Custom description. How to get the most out of this event. Here's the user guide. Kind of like orienting your attendees as they come into the event. This is your lobby or program. Good sponsorship branding opportunities here. Again, that can be tiered with gold, silver, and bronze. Then you have your schedule. Multi-day schedule. You can search by segment. You can filter by tags that the organizer has set up or by the type of interaction that you're looking to participate in. Whether it's networking, the stages, the expo. So that's the schedule. And then below the schedule, you can load more segments. Let's move on to the sessions area. So we've seen the stages. In stages, you can use Hoppin's built-in studio for organizers or you can plug in a separate stream using any video production software. Once you get past all the donor screens and all this and that, when you finally get to it. So lots of fun stuff happening on the stage. Now here's the sessions area. Sessions area, this is kind of like your breakout rooms or virtual roundtables for your attendees to participate in conversations together. There's three live here currently and you can see the number of people watching and participating in these sessions. You can also organize by tag. So these are all customizable as well. And let's jump into one. Let's jump into pitch battle. This is a moderated session. So that means that there's a moderator who does a fantastic job in and out of this session. So Andrew's given a little talk here and we can see 55 people are watching and one out of 10 people are on screen. So if I click this button, ask to share audio and video, Andrew or whoever the moderator is, is going to see that, see my face in a queue. And then if he clicks that, I'll be able to jump on camera and participate in the conversation. Then the moderator can say, can just click to remove me from the stream. So very seamless way of having a two-way conversations and live Q&A with your audience members. You can also see there's a notification for who just joined. So you can see who these folks are who are watching. And again, the session has its own chat for just this little group to have a focused conversation. The stream there, it's dark because I muted Andrew and then it looks like his connection's not so strong. So if there's video quality issues, a lot of times that's because of user connections that's difficult to control for. A lot depends on the individual's setup, but it does not slow down or impede the performance of your event for everyone else. So one cool thing that in sessions like this one, they have a presentation. He's screen sharing a presentation. So if I double click it, it goes to full screen. What's really neat and different about Hopin from other platforms is that it's really a user-driven experience similar to a physical event, where instead of forcing us to go to certain sessions or watch certain content, the attendee can choose, oh, I want to really watch this presentation, or maybe I want to listen to Nicole, or maybe I want to listen to Juiced. And so you can have 20 people on screen and 500 people watching. And those numbers can go up or down. If you have more people on screen, less people watching, less people on screen, more people watching, that's how our sessions work. So they're having a great conversation here, and it looks like they're about to go through their presentation. But let's jump out. And here you can have as many sessions as you want. Looks like a new one just started. Yeah, this Sprint Premium. I think this one's just starting, and they're about to be loading up. Yep, this one's just about to start. Six people watching. It's being recorded. These can be recorded or not recorded. It's up to the organizer. And then you get all those recordings live as they happen in your organizer dashboard. So yeah, there's lots for attendees to do. They kind of choose their own adventure or sort of find the content and the connections that they want to engage with most at your event. What ends up happening is we see double and triple the turnout rates, and people stay engaged over the length of the event more than the industry average. Here's the networking area. This one, this area gets the most tweets, I like to say, but this is where you get to network with people through live one-on-one video matchmaking. If I were to click this button, I'd be instantly matched with someone else who clicked the ready button in the networking area, and we'd be engaged in a one-on-one conversation that's set to a timer that the organizer sets. We often see five minutes or three minutes. And then there's the, and I would click this to show you, but I would want to get the consent of the other person in order to share this, so I'm not going to click it. But once in the conversation, it looks like a FaceTime call, you know, a one-on-one, you know, sort of video conferencing call, and the connect button shows up. If both people click the connect button, it shows up underneath here. Then it's like a LinkedIn connection where you get each other's contact information and links, and then you get a list and a summary of all your new connections from an event after the event. So that's the networking area. You can pair different ticket types up this way. We see job seekers and employers a lot at recruiting events, so different ways to be creative with matchmaking here. This is kind of our connection discovery tool, very similar to the physical event sort of experience, you know, going to a happy hour and running into someone in line, you know, and having a great conversation. Lastly, this is the expo area. These are virtual vendor booths that are interactive and can feature different presentations and content. So they've got a number of booths going on here, and you can see future marketing. This one's cool. You could put a YouTube video in here. You could put a Wistia clip. You could put Vimeo in here. Here's the booth chat for conversations around this booth. Then organizers can also switch them to live presentations where you can have a video being played or a screen share happening, and then you can also have Google Slides in your vendor booths, you know, for attendees to navigate through. Here's a conversation happening. There's his child, and so if I wanted to have a conversation with Juice, I could ask to share audio and video, and he could let me in, and then we're interacting in his booth. Each booth has branding and discussion, I mean, and description and links, and then this register interest button, it's kind of like the badge scan. It's a lead gen mechanism for attendees to register interest at vendor booths. Here's another one. Visit websites. This can be a customized CTA for your vendors, and that is the expo area, so lots you can do here. Great way to have sponsors, you know, have interaction with your attendees, generate leads, distribute their messaging to a targeted audience through your event, and you can have different sizes of booths based on sponsorship levels, so you can sell, you know, we have a white paper. If you go to hoppin.to forward slash white paper, let me just show it to you really quick. There is a white paper here that allows, that shows you how to deliver six-figure value to your virtual event sponsors, and there has, there's a story here about how one sponsor, or one organizer generated $220,000 in sponsorship revenue for their one event, so this is a free ebook. Head to hoppin.to forward slash white paper to download it. Just wanted to let you know that that is, that that exists. So yeah, that's a, that's an overview of what it looks like to join an event hosted on Hoppin. Thanks for watching. Thanks for listening. If you have any questions, feel free to send them in to our team. Always happy to help, and we look forward to seeing your events on Hoppin. Thank you.

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