Speaker 1: Law firm marketing. These are the top five must-know tips for getting more clients for your law firm. I'll be sharing with you exactly everything that I know from generating over 15,000 clients from my seven virtual law firms. All right, so law firm marketing, by the way, this keyword I already know is one of the most top searched keywords. So if it's your first time getting to know me, make sure right now to take a moment right now to subscribe because I'm posting daily videos, providing a lot of value to lawyers about everything when it comes to client generation, all the systems for being able to run a, running a law firm, running a virtual law firm, all that stuff. So make sure to take a moment right now to subscribe. All right. So today I'll be giving you five really cool, very practical ways to be able to get more clients for your law firm. Number one, a lot of people don't tell you this, is paid ads helps you get more clients quickly. Okay. There's a lot of companies and things that are right now pitching SEO and this and that. I found it to be paid ads to be the, by far the best source of clients. Again, I've been able to generate 15,000 clients and most of my clients, I would say over 98% of my clients are coming from paid ads. So paid ads such as Facebook ads, Google ads, YouTube ads, TikTok ads, those are the best ways to get clients. I share all the details about how to successfully use those to be able to generate clients for your law firm instead of legal funnel. So if you're interested in getting more clients using paid ads, there's a link will be in the description below for you to book a call to be able to speak to us. Number two is incorporate videos into your marketing and your funnels. So instead of you needing to talk to every single client, instead, what if you can make this one video that you could send to every prospect that answers all their questions and also gives them social proof and tells them why and how you can help them. Okay. If you can do that, that's basically funnel concepts. I could make a whole 10, 200 videos about this, but at the very least, you need to make videos and incorporate it into your marketing and into your funnels. Okay. That means your potential clients should receive multiple videos from you. And by you doing that, they'll be way more likely to turn into clients again. And that's a very easy way to be able to replicate yourself and get yourself in front of your potential clients. Make these videos, send them off to your clients. There's a very systematic and automated way to be able to do that, which again, it's a whole other conversation. Number three is simple, simple skills, fancy fails. Simple skills, fancy fails, especially when it comes to marketing. A lot of people try to always try to overcomplicate things. They say more, they try to provide some kind of fancy pictures. But I realized through running so many, creating so many of these funnels and marketing machines, and generating machines that actually always simple, simple always wins. Simple ad, simple emails, simple funnel, simple website, everything simple to make it very crystal clear for your potential clients, how they should move forward with you. The more information you provide to your clients, the more reasons it gives them to want to fall off and get overwhelmed or confused and they get lost in the process. So look at your website, look at your funnels, look at your emails, are they simple? Most likely they're not. You need to simplify them. You need to advise them to kind of incorporate simple funnel concepts. Less is more. That's the other thing I would say, less is more. So always provide less and keep it simple. Number four is KLT. If you ever have trouble turning leads, your prospects or leads into clients, if you incorporate this one idea, you will turn a lot more of them into clients. What is KLT? It's your leads and your prospects must know you, they must like you and trust you before they turn into your clients. If your prospects don't know you, they're very, much less likely to be able to sign up with you. If they don't like you also, if they don't show exactly who you are, what your story is and show personality, again, they're much less likely to want to sign up with you. And this last one I would say is the most important one, if they don't trust you, how do you show trust? Well, this is reviews and testimonials and case studies. If your marketing and funnels do not incorporate all these three concepts, you will be missing a big chunk of your client generation. So make sure incorporate know, like, and trust into your funnels, into your automated emails. And once you check all three of them, you will see your conversion rates double and triple and you will do much better. Tip number five is get more Google reviews. As I mentioned, trust is one of the biggest conversion factors to turning more leads into clients. And the best way to do that is to get more Google reviews. I had, basically, I realized about five years ago how important it is to get reviews. And I asked myself, where is the best place to be able to capture those reviews? And I realized Google is the best place. A lot of my people that I knew, a lot of lawyers that I knew were collecting reviews on Alvo, on Facebook, on Trustpilot, on all these third party platforms that rely on Google to get their traffic. I'm like, why are people doing that when people are going to just come Google you? And I realized also, the future is Google Ads. The future is Google My Business, and all of those incorporate your Google reviews. So if you're not collecting reviews on Google, first of all, transition over to Google. Second, you need to have a dependable automated system to collect these reviews. I've been able to create a system to automatically collect reviews from my law firm and able to systematically collect over 3,000 Google reviews from my law firm, and actually explain exactly how to do that inside of my law firm, which is a very good transition. Number six, if you want more law firm clients, is to read Virtual Law Firm Secrets, where I share all the secrets about how I've been able to automate and get more clients from my law firm, and be able to quickly scale it up. All right, if you got value from this video, take a moment right now to like this video. If you haven't subscribed yet, make sure to take a moment right now to subscribe, do it. I'll be waiting. And if you know any one other lawyer that you could pass over this video to, they would really appreciate it. They'll get a lot of value from it, and it will bring you good karma, and they'll have you in mind for future things. So right now, think about one other person you could share it with. And again, if you haven't ordered your book, go right now, click the link below in the description to grab your Virtual Law Firm Secrets, so that you'll be able to get more clients and be able to dominate law firm marketing in your field. I'll see you in tomorrow's video. Lawyer Nation, I hope you enjoyed that video. If you did, take a moment right now to subscribe right below, and turn on the bell notification to get notified every time I post a video, because right now I'm posting five videos a week, providing lots of value to lawyers. So click right here to subscribe, and to watch the next most relevant video, click right here. Go do it. Go watch it.