Speaker 1: in this video you will learn online course industry trends 2022 and how to adopt them to grow your coaching business exponentially so let's start this video hi my name is rc pakade and subscribe to this channel and let's start today's topic so what i will cover first i will cover five trends of online learning what are the trends of online learning and how you can adopt those trends to grow your online coaching business. Next are 5 steps to adopt these trends and after that I will cover special bonus for you for watching this video till end. So first are 5 learning trends. So in trends number 1 is people want personal attention. There is no such time that you sell online courses and then don't give personal attention to them and don't solve their problems. So their chances of getting results are also reduced and your chances of growth are also automatically reduced. Because your growth ultimately depends on the success of your students. So for giving them personal attention, I will tell you in the next step what you can do. But this is the trend no.1 that I have taken from Closing the Gap event by Thinkific LMS and if you don't know what is Thinkific, Thinkific is a learning management system and it is one of the best learning management system, you can try it for free, it gives you integration for free also. Next trend is preparing multiple type learning, earlier mostly courses were there, video courses and the next trend is Creators taking control of their students. Creators taking control of their students. Second trend is Creators taking control of audience data. Now, no creator is totally dependent on social media. They are taking control of their audience data. They are believing in their relationship so that you can build a relationship with them and you can connect with them whenever you want. If you have millions of followers on social media and you want to connect with them, then you should depend on third party social media platform. And social media platform may not be able to send notifications to all your followers. So, please start taking control of your audience data. And next is adopting soft sale. No one will sell you a direct course. These days, there is a trend of soft sale, in which you will be given a free course, then upsell, in which you will be given a workshop, you will be given knowledge on how you can benefit from that workshop. After that, you will be able to sell the course. You will be invited to a free webinar and after the free webinar, you will be attempted for the course and that course will be right for you because you will know about the free webinar, free workshop, free course, whatever the model is, what is this course about and how it can help you. And number 5 trend is Creators using different sales tactics, these are the 5 trends and now let me tell you 5 steps to adopt these trends. The number one step is find your specific niche. In trends, you can't follow until you are on a specific niche. So please find your specific niche. If you are coaching peoples already, then please refine your niche. You can take some exercise to refine your niche that is it a specific niche or not. And next is create community of your students. What will you gain from community? You will be able to build relationships with them. You will be able to reply to them through the forum. And they will also connect with each other and help each other. Accountability will increase. And because of that, they will get the desired results quickly. And they will also have more action-taking capacity. Because when you see the person next to you taking action, then obviously they will also have a trigger to take action. And that is very helpful for the success of your students. and your goal should be success of your student only. Next is, sell courses in bundles. Don't sell individual courses. Try to sell courses in bundles. One will be your main course. Along with that main course, you make a bonus course and bundle it. Membership type, silver package type, gold package type. If you sell those packages, then your sales will be more. Because in that, you can give more discount. You have to pay the same charges, but when you give in bundles, you give a discount. Customers, your students get a lot of courses together and those courses help them to do the main work. For example, if you are selling a course on affiliate marketing, then if you sell a course on Canva Design with Affiliate Marketing, then it helps them to design their email templates, how to design a thumbnail through YouTube. So if you make bundles of courses and sell them, it will help students and increase your sales. Next I start building relationship. Audience data control. Please don't depend on social media only. It is not good to depend on social media only. Now you take customer relationship software. Keep customer's name, email and mobile number with you. Keep your data safe and you can contact them whenever you want. you can connect to them whenever you want, you can send them an email, you can send an SMS so what will happen is that you have control over when to connect with the customer otherwise you are depending upon social media and social media is not a good platform to totally depend because if you delete your account due to a single mistake on social media then how will you connect with them But when you have a customer relationship software, you have their name, email and mobile number. So even if your social media account is deleted, you can still connect with them. And next is value based pricing of products. Keep the pricing of products neither high nor low. Whatever price you are charging, at least deliver 10x value from it. By delivering 10x value, your reputation increases, relations with customers get stronger, they also get results and you also get results. So please price value based and if you can charge, please charge subscription based. What is the benefit of subscription based? You will also ensure the quality of your content, because you also know that if the quality of the content is not good, then this subscription can be cancelled from next month. And your students will also get quality and will give continuous subscription And you will have a recurring income and your content value will also be maintained So these are the 5 trends to adopt And next is special bonus for watching this video till now Free course, you will find the link in the description of this video To access my free course on how to monetize knowledge It is a 45 minute free course course and you will understand what you can do with your knowledge, what level of success you can achieve with your knowledge. Thanks for watching this video and like this video if you enjoyed the video and comment below your questions. I will be happy to answer all of your questions. Thank you.