Speaker 1: Wrong color palette, inconsistent font, old logo, that says Canva. Look, brand consistency builds trust and loyalty. Without it, customers won't engage. And as your team expands and your team becomes more dispersed, this becomes even more challenging. But it doesn't have to be like that. With Canva, you can unlock your team's potential, creating professional, on-brand content seamlessly. Stick around and we'll show you how. Canva Hi, I'm Connor. I'm a data visualization specialist here at Canva, and I'm excited to show you how to take charge of your brand, giving your team the tools they need to seamlessly produce on-brand content every time. The easiest way to introduce you to Canva's home for every brand is to dive right in. You ready? Within the Brand tab, you'll discover all the tools you need for managing and scaling your brand. Here, team admins and designers can work together to build brand kits for maintaining consistency, brand templates for simple customization, and admins have exclusive access to brand controls to ensure teams stay on-brand. Let's get acquainted with brand kits. These bring brand assets together, so everything your team needs is in one place. Fonts, logos, color palettes, photos, graphics, icons, and even brand guidelines to instruct your team on the proper use of your brand kit. Managing multiple brands? No problem. You can establish multiple brand kits. This is ideal for creating distinct brand identities for specific seasonal or one-off campaigns or subsidiary brands. Once your brand kit's prepared, your team can dive in and start designing with it. Let's create a strategy deck, and I'll show you how that looks. Now, we could start designing from scratch. However, there's a quicker option that I'm excited to utilize, adapting one of Canva's professionally designed templates to align with our brand. To access the full spectrum of options, simply click on the Presentations from the Visual Suite and See All. Many of these could work, but I might refine my search using these handy filters. This one's perfect, so I'll click on Customize This Template. Here, I have the option to select what pages I want to add to my design, but I like them all, so I'll Apply All Pages. Now, I can start adding my information. It's looking good, but the presentation style isn't aligned with our brand, and that's the whole point of this video. Let's see if I can transform this template into a branded masterpiece in the time it takes to boil a kettle. And, go. Click on the Brand tab to find your brand kits. I'm going to go with this one. I'm going to click on Customize This Template. I'm going to click on Customize This Template. I'm going to click on Customize This Template. Click on the Brand tab to find your brand kits. If you have multiple kits, you can easily switch between them like this. Here, all of your brand assets are conveniently stored in one place, ready to be used when you're in the editor. Let's start with color. Shuffle brand colors here, and voila. Instantly, our brand colors are applied across the presentation. Want another option? Hit Shuffle again. Apply brand assets simply by dragging and dropping. Next, I'll adjust the fonts using the dropdown. Here are my branded fonts. Go to the button Change All, and bosh. Everything is updated, and love that feature. Finished already? That was quick. Keeping brand assets easily accessible for the whole team is crucial in maintaining brand consistency. To ensure everyone is always designing with approved assets, keeping your brand image unified and saving everyone time. No more searching for the most up-to-date version or the right file type. It's all just there. Now, let's talk about brand templates, another important asset that saves you even more time. Consider our strategy deck, for instance. It's a resource that could be easily adapted and reused by the entire team. So let's go ahead and get this design ready to be published as a reusable brand template. Before we go ahead and publish the design, let's secure elements in their place to avoid any accidental shifts or resizing when the template's being reused by team members. I like to lock down logos and any other elements that are crucial for the template. For instance, I don't want anyone moving this. We also have the option to partially lock elements like text. This allows for the content to be modified while keeping its style, shape, size, and positioning intact. Okay, it's ready to be published as a brand template. There's a couple of ways to share brand templates. From Share, click More. Now, the first thing is to share the template link. By sharing the design as a template link, anyone with the link can view and use the design as a template without altering the original design. It effectively creates a personal copy just for them. However, if you like to publish the design as a brand template, hit Brand Template. If you can't see this option, you may not have the correct team permissions. Talk to your admin. Save the template to a project folder. That way, everyone working on the project can access it. To really understand how time-saving this is, I'm going to show you how this might look to the rest of the team. Starting on the homepage, they can just head to Brand, click on Brand Templates, and use the filters to find the template that you're looking for. Alternatively, you can find them located in the Projects tab. You can tell you're in the right place because you'll see the Brand Template sticker on each design. To design with a template, simply click on it, hit Use This Template. If you look at the name, you'll see it says Copy Of in front of the template name. That's a nice reminder that they're not using the master file. Anything that was locked or grouped remains that way. Okay, that all making sense so far. Let me give you another scenario. Say you've designed this beautiful library of professional brand templates, and without warning, the brand slightly changes. You've got a dreaded logo refresh, and I'm sure we've all been through that. I bet you're thinking how much work it's going to take delving back through every design template, every design you've ever created, manually updating the logo. Nightmare scenario, right? Well, what if I said you can automatically update every design in a click? Seriously, a single click. That's what? 100 hours of work in a single second? Maybe less than a second. Watch this. Simply upload the new logo to your brand kit. Then, select the three dots on the top right of the new logo and choose Replace Across Designs. You'll get an option to select the designs, or you can select All. And here's the single click I was talking about. Drum roll, please. Look at that, right across everything, the new correct logo. And it's not just logos. You can automatically replace images as well. Isn't that amazing? What will you do with all the time that you've saved? Before we wrap up this video, I have one more brand management trick up my sleeve. We call it Brand Controls. These give team admins the power to limit what team members can design with. Now, don't let the power go to your head. But with these controls, you can definitely be confident that your team is always on brand. From Brand, select Brand Controls and toggle Color and Font Controls. Now your team can only use brand fonts and colors when designing. No slightly wrong hex codes or unusual fonts here. You may have noticed another feature here, Design Approvals. This control really is the cherry on top. Before anyone in the team shares or publishes a design, they first need to get approval from a designated approver. Toggle on Design Approvals and click the Settings symbol to adjust. Select who your approvers are. Opt for Mandatory Approval or Only Encouraged Approval. And restrict approvals to certain designs like our brand template, for example, or across the board. Keep in mind that Design Approval settings will not apply to admins or approvers and will not automatically apply to existing templates. So if you'd like to add a design approval to an existing template, you'll need to republish it. Simply open up the editable design, and when you go to publish it as a brand template, tick the checkbox under Required Design Approval. Now Design Approvals are set up, let's take a look at what this new streamlined process looks like for the rest of the team. When a team member opens a design that needs review, Get Approval will appear on the top of the corner of the editor. From the Approval dropdown, they can pick someone to review the design, include an optional message, and hit Send to send the request. The approver will be notified via email and through the bell icon here. Design Approvers also have a dedicated place to review design requests. Here they can either give feedback if there are any changes that still need to be made, or give approval. After the design is approved, publish options will be unlocked. And just like that, my approval workflow is streamlined. No 8pm review requests or annoying app hopping. Teams can gather feedback and secure design approvals all within Canva. In other words, Canva for Teams not only can ensure brand consistency across all your content, but you're also empowering your team to be brand builders themselves. We're all ears for your questions or ideas for future topics, so don't be shy, leave us a comment below, and we'll see you next time. Ah, seems like it's still here. That's exciting. In search of more thrilling content to watch, yeah? It's like I can read your mind. And from what I can tell, you're looking for videos on how to scale your brand and improve collaboration. Was I right? Incredible. Well, we have the video just for you. Of course, you can also check out our playlists here. And hey, thanks for watching. We really appreciate you taking the time. Subscribe so that you don't miss out.
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