Why Businesses Need to Translate Video Content to English
Video is an essential tool in today’s business world. As companies grow globally, the need for effective video communication increases. Many consumers prefer video because it is interactive, easy to understand, and engaging. For companies, using video can boost marketing results and profitability (Cisco, 2019). That is why professional audio translation services are becoming vital for modern businesses.
The Growing Role of Video in Business
- In 2014, video made up 64% of all internet traffic (Cisco, 2014).
- By 2019, video content represented 80% of global internet traffic (Cisco, 2019).
- YouTube is now second only to Google as the world’s leading search engine.
These statistics show how important video is for reaching today’s audiences. As video use grows, translating content to English helps companies tap into a market of over 1.2 billion native and non-native English speakers worldwide.
Benefits of Translating Video to English
Wider Audience Reach
- English is a global language used in business, science, and online communication.
- Translating videos to English lets your business connect with more people around the world.
- Even platforms like Facebook allow brands to use videos in multiple languages for better reach.
Stronger Marketing Results
- Multilingual videos improve the effectiveness of online marketing strategies.
- Videos in English can help improve your search rankings through better multilingual SEO.
- Google and YouTube search favor well-captioned and well-translated videos, making your content easier to find.
Improved Brand Image
- Offering content in English shows your commitment to global communication.
- It helps your brand stand out from competitors who only use one language.
- Bilingual or multilingual content can enhance customer perception and trust.
Increased Business Opportunities
- English video translation opens the door to new international markets.
- It leads to increased website traffic and more revenue from a broader customer base.
- Businesses face less competition in specific global markets by providing English translations.
Key Elements of Professional Video Translation
Professional text translation services can handle complex projects and help you create accurate, clear English versions of your videos. Here’s what to look for:
- Native-level translators with experience in your industry
- Complete human translation for accuracy and tone
- Quality control and in-depth proofreading
- Fast turnaround and reliable deadlines
- Support for multiple formats and platforms
Using professional transcription proofreading services ensures your translated video content is error-free and tailored to your audience.
Video Translation Boosts Your Global SEO
- Search engines value well-translated and well-captioned videos.
- Multilingual SEO strategies are necessary for businesses hoping to enter new markets.
- Providing English translations with professional transcription services helps your videos rank higher and become more accessible.
- Adding closed caption services and subtitling services further boosts SEO and accessibility.
Choosing the Right Partner for Video Translation
When seeking to reach a global audience, work with a trusted and skilled provider. GoTranscript offers:
- Audio translation in over 30 languages and 70+ combinations
- Over 20,000 native professional translators worldwide
- Experienced project management to meet your deadlines and requirements
- 100% human-generated translations for accuracy
- Affordable transcription pricing and captioning services pricing
These factors help you get the best results while ensuring your translated content is clear, natural, and tailored for new audiences.
Maximize Your Global Potential with GoTranscript
Expanding into international markets requires clear, professional communication. Translating your video content to English with GoTranscript gives your business the advantage of:
- Higher online traffic
- Stronger brand authority
- Improved customer experience
- Global reach and less competition
Get started easily by ordering transcription or ordering captions today, and reach new audiences with confidence.
Conclusion
Translating your videos into English offers multiple benefits, including improved brand image, wider audience reach, and increased profitability. Professional partners like GoTranscript offer reliable, affordable AI transcription subscription options, advanced automated transcription, and human expertise across all media formats. Choose GoTranscript for your video translation to ensure your business stands out globally and meets the communication needs of today’s diverse audience.