If you've done a casual or rough interview of someone, you may not wish to publish the interview as is.
Once you have your interview transcript in hand, you can quickly redact information you don't want to print. You can even edit your interviewee's quotes — with their approval, of course.
You may wish to edit your actual audio or video recording of the interview. You can do this simply by marking the transcript and indicating which portions to cut.
In short, transcribing interviews helps you turn them into polished stories much faster than typing the story straight from your recording.
Written content is the key to ranking with search engines. If you're only sharing audio or video interviews on your site, you're shortchanging yourself.
Interview transcripts are inexpensive. If you tape interviews regularly, you can easily add tons more content to your site by posting the transcripts too.
Transcribing interviews helps you reach new audiences
Interview transcripts make your audio recording accessible to those who have non-native language skills. Some people feel more comfortable reading a foreign language than they do listening to it.
Whether you're a novice interviewer or a pro, you may not always feel that you've asked the right questions. Did you extract all the information you could from your subject?
Reviewing an interview transcript gives you an opportunity to find patterns in the questions you ask. If a question got a good response, add it to your crib sheet for future use.
If you're often the one being interviewed, a transcript can help you identify speech patterns you'd like to avoid in the future. If you're looking to change your image, you can practice rewriting answers to questions in a way that sounds better to you.
The only way to replay an audio or video interview is to get to your phone…or tablet…or computer…or another device. And then to get your headphones or earbuds. This may not always be possible or appropriate.
But interview transcripts can be printed out and reviewed discreetly. You can also mail or hand-deliver a transcript if you worry about security issues.